.svg "LTN-logo-white (1)"){kind=logo}
.png)
Multiply your game feeds 4x, without 4x the budget.
Just as analytics reshaped how teams win on the field, Arc is the technological edge that helps media organizations win off the field.
$10.5M in new pipeline with Disney — and 82 TAL accounts moved into qualification in the first 90 days.
.png)
Selling into a category shifting beneath everyone's feet
Live media is changing faster than ever — fragmenting audiences, rising costs, big tech rewriting the economics of sports rights. LTN was well-known for IP communications, but its broader innovation footprint was widely underestimated. The launch of LTN Arc — an end-to-end solution for customizing and distributing live events — presented a new model for an industry caught between satellite decline and streaming disruption. Prospects needed deep operational education, and deals required alignment across engineering, operations, and business leaders.
The StrategyA full-funnel ABM engine for modern media
BOL architected 1:1 and 1:few ABM programs built for both penetration and precision: ABSEO pages to own intent, persona-aligned content for engineering and business audiences, targeted paid media, intent-driven nurture, dimensional mailers, and event takeovers. The creative reframed live streaming through a Moneyball lens — carried across LinkedIn ads, digital OOH, booth experiences, direct mail, and landing pages.
The ResultsLTN didn't just enter the market with Arc — they entered with momentum. If you're navigating a shifting market, you don't need more noise — you need a strategic ABM framework. Let's build it together.