30x increase in leads with extensive customer research

Turning 50 fragmented sites into a global growth engine

Honeywell Process Solutions was operating across dozens of fragmented web properties serving different regions, industries, and audiences — inconsistent, costly to maintain, and generating low-quality leads. Honeywell's vision was ambitious: a single, integrated global web ecosystem spanning Refining, Oil & Gas, Pulp & Paper, Power Generation, Chemicals & Life Sciences, and Metals, Minerals & Mining, requiring alignment across global teams, regions, and business units.

Global scale, local precision

BOL began with extensive global research — user and stakeholder interviews, competitive analysis, and persona development across engineers, procurement managers, and channel partners. From there, wireframes and prototypes were tested on-site across regions, with a multi-language localization framework and seamless navigation for both external and internal stakeholders.

Consolidating for scale

BOL consolidated 50+ domestic and international sites into two global platforms — one marketing site and one integrated eCommerce and support hub — unifying content management, user experience, analytics, lead capture, and support tools into a single scalable digital foundation.

Over a four-year partnership, BOL helped Honeywell turn digital complexity into clarity — a world-class platform that drives leads, reduces costs, and unites a global brand. Ready to turn your global digital presence into a business growth engine? Let's talk.